Since launching milehighclub.com in November 1996, the feedback received on the site’s content has been overwhelming. We attribute our sustained level of web traffic to our marketing efforts in radio and print, as well as being chosen Yahoos! Pick of the Week (12/1/96), Playboy’s Pick of the Week, and rated one of the “200 Best Aviation Web Sites.” We’ve also been honored with a listing in Yahoos! Cool Sites Index (under Entertainment). For additional information, send a note to firstname.lastname@example.org.
Based on daily and month-to-date server statistics, traffic at the MHC is quite consistent. On average:
- The site delivers 9,000 page views or “impressions” each day (over 300,000 each month). Almost half of these impressions come from the Tales Section, where folks spend time reading the various stories.
- Our home page averages 25,000 impressions each month.
- Visitors originate from 57 countries across the globe; with over 25,000 new visitors per month.
- Visitors spend from 5 minutes to more than 30 minutes at the site before leaving.
Ad rates at milehighclub.com are priced per thousand impressions (CPM), with banners rotating through specific pages depending on the Level purchased:
MHC Home Page
All About Mile High Club
· Founding Member
· Rules and Regulations
· How To Become a Member
Tales of the Mile High Club (Disclaimer!)
Tales Pages (Stories)
Mile High Club advertisers can check the performance of their banner at any point during the campaign. Once an insertion order is processed, advertisers receive a unique ID that allows them to view:
- The number of impressions purchased, used, and remaining.
- The number of click-thru’s (and ratio) of their banner ad.
Per the standards set by the Internet Advertising Bureau (IAB), banner size is 468 pixels wide by 60 pixels high, and must not exceed 10k in size. For best performance, we do not accept ads that incorporate Java, Shockwave, Future Splash, video, sound, or any other multimedia format other than GIF 89a animation.